Visionaries, free spirits, with a passion for exploration and the mountains in their hearts. Rooted at 1,500 meters in Alta Badia, we focus on the purchase and distribution of sustainable outdoor clothing throughout South Tyrol and Italy, always aligned with our high-quality standards.
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Exclusive Partners
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Basic Group Collaborators
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Jahre Know-how und Passion

ALPINE EXPERTISE
We provide quality service
At Basic Group, we place great importance on collaboration with our partners, with whom we are in constant communication. Each brand we distribute has a dedicated customer service contact and a personal advisor for our clients, ensuring a unique and tailored shopping experience.
OUR BRANDS
Our hearts beat for these brands
Nature is our engine, while high quality is our strength. At Basic Group, every garment or accessory is thoroughly tested during our outdoor experiences—from hiking to climbing, to traversing the Dolomites' trails—to ensure the highest reliability and customer satisfaction.